Nebraska Public Media

Case Study: Nebraska Public Media Partners with Strawhecker Nonprofit Services for Studio Upgrade Capital Campaign

Background

Nebraska Public Media (NPM), a leading statewide nonprofit offering educational services to Nebraskans, sought funding to support a critical television studio upgrade. While adept at securing funds through membership drives and annual appeals, NPM recognized the need for specialized expertise to conduct a successful capital campaign.

The Challenge

NPM staff lacked recent experience in managing a capital campaign, making it necessary to bring in external support. The organization aimed to ensure the campaign’s success while continuing to meet its operational fundraising goals.

The SNS Solution

Strawhecker Nonprofit Services (SNS) was engaged to conduct a feasibility study and manage the capital campaign. Their expertise supplemented NPM’s internal capabilities, particularly enhancing the organization’s grant-writing department.

The Outcome

While NPM chose not to fully adopt SNS’s proposed volunteer-driven fundraising model, the collaboration led to notable improvements in the organization’s grant-writing processes. This enhanced capacity will benefit NPM’s future fundraising efforts.

The Impact

The partnership with SNS provided NPM with the tools and strategies to approach large-scale fundraising more effectively, helping them advance critical projects and build long-term capacity.